There are many jewelry brands, but few with an identity as marked as the one CXC has, and that is thanks to its creator, Concha Díaz del Río, who has a personality as overwhelming as the brand that bears her name, because CXC are the acronym of Concha X Concha.

The jewelry combines different materials such as brass with gold and silver plating, vegetable tanned leather, and even Murano or Swarovski glass, or methacrylate in some of its pieces. The leathers, which are manufactured especially for the firm, have a special thickness and color personally defined by Concha. The leather designs have the edges matted, hand-dyed and polished with several passes to give that particular look that differentiates CXC pieces from the others.